Fractional GTM Leadership
GTM Expertise On Demand, Without the Overhead
Transform your GTM strategy with tailored solutions.
15+ years of global SaaS sales experience · SMB to Enterprise
About GTMedge Consulting
Your Go-To-Market Growth Partner
At GTMedge Consulting, we help startups and small businesses cut through the noise and accelerate growth with clear, actionable go-to-market strategy, sales execution frameworks, and lean technology infrastructure. Founded by Gagan Joshi, a senior SaaS sales executive with over 15 years of global experience across SMB, Mid-Market, and Enterprise sales, GTMedge exists to bridge the gap between vision and revenue.
"Whether you're building your first outbound motion or preparing to raise your next round, GTMedge is the growth partner you can count on."
What We Do
Strategic, hands-on consulting and fractional leadership to help you build, optimize, and scale your revenue engine.
GTM Strategy & Planning
- ICP definition and segmentation
- Sales motion design (inbound, outbound, PLG, channel)
- Territory planning & capacity modeling
Tech Stack Audit & Optimization
- CRM setup or rearchitecture (HubSpot, Salesforce, etc.)
- Tool rationalization and stack design
- Tool selection and negotiation with vendors
Fractional GTM Leadership
- GTM leadership for Seed to Series B
- Coaching for founders and early sales managers
- Hiring and org design strategy
- Support for board reporting
Coaching & Advisory
- Monthly 1:1 or team advisory sessions
- GTM health checks and strategy audits
- Access to templates, checklists, and proven frameworks
Who We Help
Our sweet spot is helping early- to growth-stage companies in the SaaS and digital services space navigating GTM complexity or planning for growth.
B2B SaaS Startups (Pre-Seed to Series B)
- Building a GTM engine from scratch
- Preparing for product-market fit or funding rounds
- Needing fractional sales or GTM leadership
Tech-Enabled Service Providers
- Marketing agencies, IT consultancies, and managed services firms
- Wanting to productize services or improve sales process
- Transitioning from founder-led sales to scalable team structure
Non-Sales Founders or First-Time Sales Leaders
- Technical founders who need a sales partner
- First-time VP/Head of Sales looking for mentorship
- Teams ready to operationalize GTM but don't know where to start
SMBs Modernizing Their Revenue Infrastructure
- Outgrowing legacy CRM and manual sales processes
- Looking to align sales and marketing tools for better ROI
- Planning to launch new GTM motions (outbound, partnerships, etc.)
Contact Us
Drop us a line!
Ready to build a scalable GTM engine? Whether you're a founder navigating your first sales motion or a growing team looking to optimize your revenue infrastructure, we're here to help.
[email protected]